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Catering Sales Manager

Company: Ethan Allen Global Inc.
Location: Danbury
Posted on: March 14, 2023

Job Description:

Position Summary: This position is responsible for booking corporate and social catering functions such as meetings, small parties, and other events. This position is also expected to provide overall support for the Catering Sales team. Essential Duties and Responsibilities:

  • Booking, selling, planning, and coordinating social and corporate events while assuring the highest level of customer service.
  • Develop existing business and solicit new catering business through lead generation and marketing.
  • Research and identify new business opportunities for the hotel including staying abreast of local events through solicitation and prospecting via phone, email, and outside sales calls.
  • Aggressively engage in creative networking, uncovering and cold calling prospective clients, to generate activity for future business.
  • Generating revenue, establishing new accounts, monitoring space, booking repeat business, while maintaining consistent high-quality results.
  • Listen to customer needs, work with the Assistant General Manager and/or Director of Sales and Marketing to analyze the information and create proposals. Negotiate and close sales while meeting / exceeding sales goals.
  • Use effective sales strategies to counter the competition.
  • Develop valuable business relationships that result in sales and new customers.
  • Represent the company at local & trade association meetings to promote the hotel.
  • Assist with on-site bridal shows and attend off-site bridal & social events.
  • Ability to learn and execute contracts, Banquet Event Orders ("BEO's") and prepare invoices for daily events, ensure timeliness of payments and deposits, menu planning, floor plans & diagrams, rental orders, d--cor, cost and billing details and any other requirements pertinent to the event or meeting.
  • Maintain sales files, information, correspondence, and office supplies/collateral.
  • Address inquiries in a timely and professional manner to turn inquiries into bookings.
  • Perform site tours for potential new clients.
  • Work with on-site contacts for in-house events in a sales support role.
  • Work with the sales team to identify VIP guests and assist in making their stay exceptional.
  • Interact effectively with all departments within the hotel to ensure guest satisfaction and a positive work environment. Knowledge, Skills, and Abilities:
    • High School Diploma required. Bachelors' degree preferred.
    • Minimum three (3) years of hotel, food & beverage management, or sales experience.
    • Familiarity of hotel amenities & services, and ability to provide property tours to prospective guests and clients.
    • Exceptional knowledge of food and beverage menus, pricing, food preparation and presentation.
    • Excellent time management, organizational skills, verbal, and written communication skills.
    • Exceptional follow-through and management of details.
    • Ability to present in a professional manner to hotel colleagues, outside vendors and in the community representing the Ethan Allen Hotel.
    • Work well with other hotel departments to ensure the best customer experience possible.
    • Ability to learn how to generate BEO's, proposals and contracts.
    • Basic knowledge of sales techniques, negotiations, qualifying needs, overcoming objections, and closing sales.
    • Understand how to probe clients for potential new business.
    • Ability to learn how to book business with the greatest profit percentage for the hotel while meeting client needs.
    • Knowledge of sales techniques, including probing, supporting, and closing.
    • Ability to act and perform job functions in a positive and independent manner requiring minimal supervision.
    • Computer proficiency required on Microsoft applications including Outlook email, Microsoft Word, and Excel, Publisher, and PowerPoint.
    • Proficiency with Hotel's PMS system or ability to learn.
    • Ability to learn to merge documents for contracts, proposals, and banquet event orders.
    • Professional phone presence.Benefits are an important part of the total compensation that are offered, providing peace of mind and financial well-being. Ethan Allen is committed to offering a variety of benefits that allow associates to choose whether or not to participate based on personal and family needs. Some of the benefits offered are two company subsidized Medical Plans with Prescription Drug Coverage and Health Savings Account (including Employer contributions), cost effective Dental and Vision plans, 401(k) plan (with Employer matching contributions and Profit Sharing), company provided Life Insurance, Short and Long-Term Disability (FT associates only), Flexible Spending Accounts - Health Care & Dependent Care, Commuter Saving Plans - Public Transit & Parking, Voluntary Whole Life Insurance, Voluntary Critical Care Insurance, Voluntary Accident Insurance, Employee Assistance Program, Employee Purchase Program, and Employee Referral Bonus Program. Ethan Allen is an Equal Opportunity/Affirmative Action Employer. All Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status. We are an E-Verify Employer. eahotel

Keywords: Ethan Allen Global Inc., Danbury , Catering Sales Manager, Executive , Danbury, Connecticut

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