Marketing Coordinator

Company: Mutti
Location: Danbury
Posted on: May 10, 2022

Job Description:

Mutti Group, with over 120 years of brave innovations, is the European leader in the tomato category and is present in 96 countries worldwide, with a net turnover of 465 million euros in 2020, vs 378 million euros of the previous year. "Our legacy is not just a corporate legacy, but a system legacy. It is not just a legacy, but a cultural inheritance. It is a certain way of doing things: with charm, through true and fair relationships, starting from the possible to go above and beyond. It is about choosing each other and knowing how to elect which paths to pursue, and when. It is the tireless but always consistent action." About Mutti USA Mutti USA is a premium and emerging brand within the shelf stable tomato category. Our mission is to become the dominant player within the premium segment leading sales and unit growth for our retailers. Over the past 3 years we have collaborated with our Retailers, Distributors and Brokers to significantly drive sales, gain share while driving incremental category growth for the entire retail community. We continue to fuel growth by gaining distribution and driving velocities with our Retail Partners across the U.S. We will continue to build on this by expanding our customer management capabilities. We are currently seeking a Key Account Manager based in the West responsible for growing our base of retail business. About the Role The Marketing Coordinator supports the growth of the Mutti brand in the US through flawless execution of key programs supporting brand awareness, trial, availability, and affinity. This Danbury, CT based position reports to the Senior Marketing Director for Mutti USA, Inc., and will work collaboratively with team members in the US and our headquarter office in Parma, Italy. The successful candidate will be motivated by a fast-paced working environment and the opportunity to make a big impact in how Americans think about tomatoes. Responsibilities Supporting Sales & Shopper -- Coordinate shopper marketing programs and related reporting -- Support sales team with impactful communications (marketing decks, etc.) -- Leverage data to provide intelligence to sales and marketing teams (IRI, and others) -- Coordinate trade shows and events as needed Digital Marketing -- Collaborates with Marketing Director and agency partners to develop communication plans -- Leads execution of website and SEO programming -- Maintenance of digital product content (Syndigo, 1WS, I-X1, Amazon) -- Management of retailer eCommerce programming, including Instacart Innovation and packaging project management -- Collaborate with Italy-based team to commercialize new concepts -- Lead US-facing innovation launch plans -- Coordinate annual packaging updates or ad hoc changes -- Maintain packaging and product data library Team Support Works with team and partners to drive impact of all marketing activities, including but not limited to: social media, email marketing, influencer, paid advertising, and research Qualifications: -- A writing and communication skills -- Strong eye for design with brag worthy PowerPoint skills -- Strong aptitude for data analysis -- Effective collaborator, up and across the organization and globe -- Highly organized; able to handle many different projects at once -- Entrepreneurial mindset, valuing practical thinking and ---roll sleeves up--- mentality -- 1-3 years experience in Marketing or Project Management -- Experience in other FMCPG preferred -- Strong interest in cooking preferred

Keywords: Mutti, Danbury , Marketing Coordinator, Advertising , Danbury, Connecticut