Senior Marketing Specialist - Remote

Company: Title Resource Group LLC
Location: Danbury
Posted on: February 23, 2021

Job Description:

Senior Marketing Specialist - Remote

You will join the Referral Marketing team at Realogy and you will be responsible for supporting the Senior Manager of Referral Programs and the Manager of Referral Programs in the day to day marketing operations. This role requires a high level of creativity, attention to detail, project management skills, as well as the ability to analyze marketing and partner data to develop insights and make innovative recommendations. The ideal candidate for this position will take full ownership for the execution of marketing projects, working both independently and with each partner and the Referral Marketing team. A sense collaboration and intensity are critical.


Major Duties and Responsibilities:

The Senior Specialist of Referral Program Marketing will: Execute on, and analyze marketing plans and programs, for both short and long-range initiatives, to influence lead generation and conversion for our programs. Support the creation and production of agent marketing materials for each program. Track and manage contractual marketing funds and provide recommendations to the Senior Program Manager and Digital Marketing team on utilization of marketing funds. Generate weekly, monthly and quarterly reports and dashboards to communicate on-going marketing efforts and results. Track and analyze all key metrics and KPI for each partner with a focus on marketing campaign results and performance by brand. Track and traffic all creative executions including creative due dates, creative approvals and managing each program marketing calendar.
Required skills: Proven Experience with project management and multi-tasking. Experience, building and executing omni-channel integrated marketing plans. Experience with relationship building and partnership or consumer marketing. Analytical and metrics-focused with experience creating reports and recommendations based on account performance.

• Experience with lead generation in Real Estate marketplace is a plus.
• This position can be performed anywhere except Colorado.
  Education / Experience Requirement: 3+ years experience in partnership marketing, program management or similar field. Bachelor's degree and/ or equivalent work experience. Demonstrated commitment to teamwork, with positivity, flexibility, integrity, good humor and a high level of energy. Critical thinking; proven history of self-direction, creativity and meeting deadlines; extremely well organized.
  At Realogy, diversity fuels success - for our company and for our employees. We strive to be the preferred company for diverse talent, committed to creating an inclusive environment that encourages everyone to succeed. We pursue talent - strategic thinkers who are eager to innovate, focused on execution and accountable for results. We value diversity - respecting backgrounds, cultures, perspectives.
  You'll find our commitment to diversity reflected in our achievements:
  • Recognized for gender diversity on our board of directors by Executive Women of New Jersey and Women's Forum of New York.
  • First residential real estate company to endorse the--Equality Act --and fully support-- H.R. 1447 --amending the Fair Housing Act to include LGBTQ+ as protected classes. With diversity, we succeed together. We hope you'll join us. Cartus is the--trusted industry leader , guiding clients through thousands of corporate relocation programs, large and small, unique and complex. Ideally equipped to lead, Cartus is ready to help your business - whenever, wherever your relocation program is headed. For more than 60 years, Cartus has helped relocating employees and their families find their way to new homes, new communities, and new experiences. We do it through an unwavering focus on listening and delivering services, solutions, and expertise that respond to their needs and the needs of their companies around the world. Whatever the move or location, we couple personal attention with the expertise gained through more than--4 million moves and a diverse client base.

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